Rodale launches new magazine





James Oseland, the former editor-in-chief of


Saveur


who rejoined publisher Rodale Inc. last year, is launching a new Rodale magazine called


Organic Life


, according to a



New York Times

article


.


Oseland is working with Rodale CEO Maria Rodale on the new project. The magazine is a rebranding of Rodale's


Organic Gardening


and will focus more on lifestyle — food, well-being and home — and less on soil and plants. Oseland previously worked at Rodale in the early 2000s as managing editor of the now-defunct title


Organic Style


, the report noted.


Rodale is a private publisher and does not release revenue figures. Maria Rodale, granddaughter of founder J.I. Rodale, says the company is profitable, the


Times


report noted.


Organic Gardening


's circulation rose 6.8% last year, to more than 320,000 according to the article.


The revamped publication, which will be published every two months, has higher-quality paper stock with brighter photographs than its predecessor. (Source:


New York Times


, April 12, 2015).

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