What It Takes to Be a Successful Family Business CEO
In a session moderated by BDO’s Brooke Anderson and Jeffrey Kane, Matt Binsfeld, 4th-generation President & CEO of J.F. Brennan Company; Colleen Moore Mezler, 2nd-generation President & CEO of Moore Research Services, Inc.; and Keith Hoogland, 3rd-generation CEO of Highland Ventures Ltd., along with David Shaw, Publishing Director of Family Business Magazine, will address the following topics and respond to audience questions and comments:
- Business issues — inflation, risk, talent, potential recession
- Leadership challenges in a family business — from the family and non-family perspective
- The critical issue of planning for your own succession
- Lessons learned and what you wish you had known
Running a family-owned business is different from running any other kind of business. It takes not only business skills, but a special kind of diplomacy. Each year, Family Business Magazine recognizes business CEOs for their exceptional leadership, and we feature them in our November/December issue.
To complement this special feature, we asked three of the CEOs to join us for a webinar discussion on the unique challenges and opportunities of leading a family-owned business:
- Matt Binsfeld, President & CEO, J.F. Brennan Company (4th-generation)
- Colleen Moore Mezler, President & CEO, Moore Research Services, Inc. (2nd-generation)
- Keith Hoogland, CEO, Highland Ventures Ltd. (3rd-generation)
If you are the CEO of a family-owned business or aspire to lead your family company, this webinar will offer insights into what it takes to achieve true leadership success.
Family Business Magazine’s “Family Business CEOs to Watch” section was made possible through the sponsorship of BDO.
Speakers

Matt Binsfeld
President & CEO, J.F. Brennan Company

Colleen Moore Mezler
President & CEO, Moore Research Services, Inc.

Keith Hoogland
CEO, Highland Ventures Ltd.

Brooke Anderson
National Managing Principal, Private Client Services, BDO
Currently, Brooke leads the firm's Private Client Services national practice where she is responsible for the strategic growth and operations of the practice. During her career at BDO, she also led the Pittsburgh market as Office Managing Principal of the Tax Practice for several years. Concurrently, she served as the Central Region Private Client Service Leader where she assisted the national leadership team over the last five years in the development of the practice.
Brooke is a current member and Pittsburgh Board Member of YPO (Young Presidents’ Organization) which is a global leadership community of chief executives.

Jeffrey Kane
Chair, Global Private Client Services Centre of Excellence, BDO
During his career, Jeff has also been the tax advisor to businesses from start-ups and PE owned enterprises, to multi-national, multi-billion dollar companies in manufacturing, retail, real estate, and other industries.
Prior to joining BDO, Jeff led tax practices and offices in the Mid-West for Arthur Andersen and Grant Thornton, as well as being a partner in the Private Client Service group of RubinBrown in St. Louis. He is a member of the Business School Dean’s Advisory Board of the University of Detroit-Mercy and has served on many civic boards in the cities in which he has lived.

David Shaw
Publishing Director, Family Business Magazine
David Shaw is the publishing director of Family Business Magazine and its sister publication, Directors & Boards. With more than 30 years of experience in business-to-business and consumer media markets, he has served as an editor, publisher, publishing director, group publisher and group vice president of a variety of publications, trade shows, conferences and websites.
Prior to founding GRID Media, David served as senior vice president for Phillips Business Information Inc., where he oversaw nearly 100 discrete media properties, and helped build the business from $35 million to more than $100 million in annual revenues. He is a frequent author and speaker on issues related to business-to-business media, multi-generational family businesses and private and public company governance. He is married, with two grown children, one serving in the Navy and the other in law school.
Benefits
• No cost to attend
• Opportunity for questions and feedback
• Unbiased third-party family business education
• All participants can receive a copy of the webinar materials after the event, upon request
• All participants receive Family Business Magazine weekly newsletter, with news, tips and trends that impact your family business. You may, of course, opt out at any time.
• 60 minutes — maximum value for time