In family enterprises, purpose serves as the fuel that helps keep the business going and growing across generations. Tricia Wallwork, a third-generation family member and chair and CEO of Milo’s Tea, discusses how purpose helps drive entrepreneurship — and success — in her family enterprise.
In family enterprises, purpose serves as the fuel that helps keep the business going and growing across generations. Tricia Wallwork, a third-generation family member and chair and CEO of Milo’s Tea, discusses how purpose helps drive entrepreneurship — and success — in her family enterprise.
Matt Allen is the John L. Ward Clinical Professor of Family Enterprises and Executive Director of the Ward Center for Family Enterprises at the Kellogg School of Management.
Tricia Wallwork is a third-generation family member and the chair and CEO of Milo’s Tea Co.
