From our sister publication FO Pro: The Family Office Professional

‘It’s Really About Getting Good People’: Lessons on Direct Investing From Tony Pritzker

On his path from family business operator to co-founder, chairman and CEO of Pritzker Private Capital (PPC), Tony Pritzker turned lessons learned from his family’s tradition of building businesses into a disciplined direct investment model.

On his path from family business operator to co-founder, chairman and CEO of Pritzker Private Capital (PPC), Tony Pritzker turned lessons learned from his family’s tradition of building businesses into a disciplined direct investment model.

Pritzker started his career working in operations for the Marmon Group with his uncle.

“We had a history of, in our family, buying a bunch of different businesses and helping them to optimize and operate at the best level that they can,” he says.

The experience he gained in operations and investing laid the foundation for his next step, when the family broke apart their businesses and each member of Pritzker’s generation received 1/11th of the total.

On his path from family business operator to co-founder, chairman and CEO of Pritzker Private Capital (PPC), Tony Pritzker turned lessons learned from his family’s tradition of building businesses into a disciplined direct investment model.

Pritzker started his career working in operations for the Marmon Group with his uncle.

“We had a history of, in our family, buying a bunch of different businesses and helping them to optimize and operate at the best level that they can,” he says.

The experience he gained in operations and investing laid the foundation for his next step, when the family broke apart their businesses and each member of Pritzker’s generation received 1/11th of the total.

FO Pro: The Family Office Professional is Family Business Magazine’s sister publication, dedicated to helping families think through their family office options and helping family office executives navigate family issues. In every issue of Family Business, we’ll feature a few key stories from FO Pro. To receive our complimentary weekly newsletter, sign up here: https://thefopro.com/newsletters/

FO Pro: The Family Office Professional is edited by Margaret Steen. Based in Silicon Valley, she has written for Family Business Magazine for more than 15 years. Contact her at msteen@thefopro.com.

About the Author(s)

Margaret Steen

Margaret Steen is a freelance writer and frequent contributor to Family Business.


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