Rodale to publish custom magazines for clients




Rodale Inc.’s content marketing agency, Rodale Inc., will publish magazines for two hotel chains owned by Hilton Worldwide, the trade publication


Folio

reported.

The biannual luxury magazines will be produced for Waldorf Astoria Hotels & Resorts and Conrad Hotels & Resorts. Free print editions will be available at the hotels. Digital editions will be distributed via Flipboard, iTunes and the Google Play Store, the article said.

Rodale senior vice president Robert Novick told

Folio,

“Rodale has been increasingly involved in custom publishing over the past several years.” The company hired editors and writers specializing in the luxury travel market to work on the magazines, the article said. (Source:

Folio,

Aug. 26, 2013.)

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