Think globally

Most family-owned companies, by their very nature, find moving beyond the legacy business model a challenge. In part, this stems from the tendency toward homeostasis, a pull to maintain the constant stability of the family. This may be especially true of U.S. companies, many of which have been slower than their counterparts from Europe and Latin and South America to view themselves beyond their own national boundaries. However, in order to grow, they must think more seriously about global markets.